Having succesfully designed the brand identity and website for World Whisky Day, this was a fun collaborative project between World Whisky Day and one of the world’s most prominent Whisky company’s Bruichladdich.

Together with World Whisky Day founder Blair Bowman and Bruichladdich we created a campaign & competition for Whisky fans around the world to create a unique soundtrack/playlist on Spotify to run during the 24 hours of World Whisky Day. Whisky lovers sent in tweets with the hashtag #laddify and every hour Bruichladdich would generously give away a lovely Wee Laddie bottle.

Working together with Bruichladdich and World Whisky Day, we created the visual asset for the campaign as well as implementing this across the World Whisky Day website and Bruichladdich social channels.